Who we are

Our website address is: https://dynafit.in/

M/s. Dynafit Last Updated: 3rd June 2026

1. Introduction

This Privacy Policy explains how M/s. Dynafit (“Dynafit“, “we“, “us“, or “our“), the owner and operator of this website [insert website URL] (the “Website“), collects, uses, discloses, and protects the personal information of visitors and customers (“you“, “your“) who access the Website or purchase our t-shirts and other products.

By accessing or using the Website, or by placing an order with us, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use the Website.a

This Policy is published in accordance with the provisions of the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 (“SPDI Rules“), and, where applicable, the Digital Personal Data Protection Act, 2023 (“DPDPA“).

2. Information We Collect

2.1 Information You Provide to Us

  • Account and order information: name, email address, phone number, billing and shipping address, date of birth (optional).
  • Payment information: payment method details processed through our third-party payment gateway(s). We do not store full card numbers, CVV, or net banking credentials on our servers.
  • Communications: information you provide when you contact customer support, submit reviews, or respond to surveys.
  • Account credentials: username and password, if you create an account with us.

2.2 Information Collected Automatically

  • Device and usage data: IP address, browser type, operating system, device identifiers, pages visited, time spent on pages, and referring URLs.
  • Cookies and similar technologies: see Section 6 below.
  • Location data: approximate location derived from your IP address, used for shipping estimates and currency/language defaults.

2.3 Information from Third Parties

We may receive information about you from payment processors, shipping/logistics partners, marketing platforms, and social media platforms (if you interact with us through those channels).

3. How We Use Your Information

We use the information we collect to:

  1. Process and fulfil your orders, including payment processing, shipping, and returns/exchanges;
  2. Create and manage your account;
  3. Communicate with you regarding orders, customer service queries, and policy updates;
  4. Send promotional emails, offers, and newsletters (where you have opted in, and subject to your right to unsubscribe);
  5. Improve the Website, our products, and customer experience;
  6. Detect, prevent, and address fraud, security issues, or technical problems;
  7. Comply with applicable legal obligations, including tax and accounting requirements;
  8. Maintaining transaction records;
  9. Personalize content, recommendations, and advertising, including through cookies.

4. Disclosure of Your Information

We do not sell your personal information. We may share your information with:

  • Service providers: payment gateways, courier/logistics partners, IT and hosting providers, email/SMS service providers, and customer support tools, solely to enable them to perform services on our behalf.
  • Business transfers: in connection with a merger, acquisition, restructuring, or sale of assets, subject to confidentiality obligations.
  • Legal and regulatory authorities: where required by law, court order, or governmental request, or to protect our rights, property, or safety, or that of our users or the public.
  • Marketing and analytics partners: where you have consented to receive personalized marketing or analytics tracking (e.g., Google Analytics, Meta Pixel).

All third parties with whom we share personal information are contractually or otherwise required to maintain its confidentiality and use it only for the specified purpose.

5. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes outlined in this Policy, including to comply with our legal, accounting, or reporting obligations, resolve disputes, and enforce our agreements. Order and transaction records may be retained for the period mandated under applicable tax and consumer protection laws. Upon expiry of the applicable retention period, personal data will be deleted or anonymised, unless retention is required by law.

6. Cookies and Tracking Technologies

The Website uses cookies and similar tracking technologies to:

  • Enable core Website functionality (e.g., shopping cart, login sessions);
  • Analyze Website traffic and usage patterns;
  • Deliver personalized advertisements and remarketing.

You can control or disable cookies through your browser settings; however, disabling certain cookies may affect Website functionality. Where required by applicable law, we will seek your consent before placing non-essential cookies.

7. Data Security

We implement reasonable security practices and procedures, including administrative, technical, and physical safeguards, appropriate to the sensitivity of the information, to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Your Rights and Choices

Subject to applicable law, you may have the right to:

  • Access, correct, or update your personal information;
  • Withdraw consent for processing (where processing is based on consent), without affecting the lawfulness of processing carried out prior to withdrawal;
  • Request deletion of your personal information, subject to our legal retention obligations;
  • Opt out of marketing communications by using the “unsubscribe” link in emails or contacting us directly;
  • Nominate another individual to exercise rights in accordance with applicable law;
  • Seek information regarding processing activities;
  • Lodge a grievance with our Grievance Officer (see Section 12) or, where applicable, with the relevant data protection authority.

9. Children’s Privacy

The Website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child, we will take steps to delete such information promptly.

10. Third-Party Links

The Website may contain links to third-party websites or services (e.g., social media platforms, payment gateways). We are not responsible for the privacy practices or content of such third-party sites. We encourage you to review their respective privacy policies.

11. International Data Transfers

If you are accessing the Website from outside India, please note that your information may be transferred to, stored, and processed in India or other countries where our service providers operate. We take reasonable steps to ensure your information is treated securely and in accordance with this Policy.

12. Grievance Officer

In accordance with the Information Technology Act, 2000 and rules made thereunder, the contact details of the Grievance Officer are provided below:

Name: [Insert Name] Designation: Grievance Officer M/s. Dynafit Address: [Insert Registered Address] Email: [Insert Grievance Email] Phone: [Insert Contact Number]

The Grievance Officer shall redress grievances within the timelines prescribed under applicable law.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The updated version will be indicated by an updated “Last Updated” date. We encourage you to review this Policy periodically. Continued use of the Website after any changes constitutes acceptance of the revised Policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

M/s. Dynafit Address: [Insert Registered Business Address] Email: [Insert Contact Email] Phone: [Insert Contact Number]

20. Governing Law and Jurisdiction

This Privacy Policy shall be governed by and construed in accordance with the laws of India.

Subject to applicable law, the courts having jurisdiction over the place where the registered office of M/s Dynafit is situated shall have exclusive jurisdiction in relation to any dispute arising out of or in connection with this Privacy Policy.

For a production e-commerce website, I would also recommend pairing this Privacy Policy with a comprehensive Terms & Conditions, Shipping & Delivery Policy, Cancellation & Refund Policy, Cookie Policy, and Return & Exchange Policy. Together, these documents help address common legal and consumer protection requirements for online retail in India.


This Privacy Policy is a template prepared for general informational purposes and should be reviewed by a qualified legal professional prior to publication, to ensure compliance with all applicable laws (including the DPDPA and any sector-specific regulations) and to accurately reflect Dynafit’s actual data practices, third-party tools in use, and jurisdictional requirements.

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